Django Oscar E-Commerce Framework Ready-to-Run

AWS E-commerce

Django Oscar, a flexible open source e-commerce framework for building online stores, shipped as a ready to run starter store with a sample catalogue and a unique admin password generated on first boot.

Base
Hardened build
minimal ports, security patches applied at build time
Access
Unique credentials
generated on first boot, readable only by root
Verified
Boots working
services pass a health gate before release
Support
24/7, 365 days
by email and live chat, 24 hour response SLA

Overview

Django Oscar is a mature open source e-commerce framework for the Django web framework. It provides a full storefront and a comprehensive staff dashboard covering catalogue and product management, ranges and promotional offers, baskets and checkout, orders, vouchers, customer accounts and reporting, and it is built to be extended and customised for domain specific online retail. This image ships Oscar's own canonical starter store, served by gunicorn behind nginx with a PostgreSQL database, pre loaded with a sample catalogue of demonstration products, images, ranges and offers so the store renders real products the moment it boots.

It suits developers and retailers who want a customisable e-commerce platform they self host and control inside their own cloud account, rather than a hosted store or a black box shopping cart.

Why the cloudimg image

cloudimg delivers Django Oscar fully installed as a Django application in a dedicated Python virtual environment behind an nginx reverse proxy, with PostgreSQL on a dedicated data volume, so the storefront and dashboard answer the moment the instance boots. The image is secure by default: the application binds only to loopback, the sample store's default account is never created, and on each instance's first boot a fresh Django secret key and database password are generated and the administrator is created with a unique random password that is never baked into the image. Host settings are configured so sign in works on the public IP or a custom domain, a pre loaded sample catalogue means the store is ready to explore, and everything is backed by a paired deploy guide and 24/7 support.

Common uses

  • Run a customisable self hosted online store in your own cloud account
  • Build and extend a domain specific e-commerce platform on Django
  • Explore Oscar's storefront, catalogue and dashboard with a sample catalogue

Key features

  • Production-ready in minutes, not hours: the full stack - nginx reverse proxy, gunicorn WSGI server, Django Oscar application, and PostgreSQL database - is pre-configured and operational immediately after launch. No manual virtualenv creation, dependency installation, WSGI configuration, or reverse-proxy hardening required. Unlike self-deploying from Oscar's documentation, you skip every infrastructure step and go straight to building your store.
  • Secure by default with zero shared credentials: unlike AMIs that ship with known default passwords, every instance generates its own unique administrator password, Django secret key, and PostgreSQL password on first boot. The application binds only to localhost behind nginx, and the admin credential is stored in a root-only file - no default account is ever created and no credential is ever reused across instances.
  • Dedicated resizable data volume with 24/7 expert support: your PostgreSQL store database runs on a separately attached EBS volume that you can snapshot, resize, or restore independently of the OS disk - enabling zero-downtime storage scaling and isolated backups. Critical support issues receive a one-hour average response from cloudimg engineers available around the clock by email and live chat.

See it running

Real screenshots taken while testing this image against its deployment guide.

Django Oscar E-Commerce Framework Ready-to-Run screenshot 1 Django Oscar E-Commerce Framework Ready-to-Run screenshot 2 Django Oscar E-Commerce Framework Ready-to-Run screenshot 3 Django Oscar E-Commerce Framework Ready-to-Run screenshot 4

Description

This is a repackaged open source software product wherein additional charges apply for cloudimg support services.

Django Oscar is an open-source e-commerce framework for Django known for its extensibility, well-designed models, comprehensive documentation, and multi-channel support. It allows complex business rules to be captured elegantly. This AMI delivers Oscar's canonical starter store fully installed and operational within minutes of launch - no manual virtualenv wiring, database creation, WSGI server configuration, or reverse-proxy setup required.

## What You Get

  • Full application stack: Django Oscar installed in a dedicated Python virtual environment, served by gunicorn and reverse-proxied behind nginx on port 80, backed by a PostgreSQL database
  • Pre-loaded sample catalogue: Demonstration products, images, ranges, and offers populate the storefront and staff dashboard immediately so you can explore every feature before adding your own inventory
  • Dedicated data volume: The PostgreSQL store database lives on a separately attached, independently resizable EBS volume - snapshot it, resize it, or back it up without touching the OS disk
  • 24/7 cloudimg support: Expert engineers available around the clock by email and live chat with a one-hour average response for critical issues

## Why This AMI Instead of Self-Deploying?

Deploying Django Oscar yourself means installing Python and a build toolchain, creating a virtual environment, installing Oscar and its runtime dependencies, creating and wiring a PostgreSQL database, importing a sample catalogue, configuring gunicorn and systemd, hardening an nginx reverse proxy, generating a secret key and a secure password, and maintaining the stack over time. This AMI eliminates that effort entirely - a pre-hardened, tested configuration running within minutes of launch instead of hours of manual setup.

## Secure by Default

No shared or default credential ever ships. On the first boot of every instance:

  • A fresh Django secret key is generated
  • A unique PostgreSQL password is created
  • The administrator account is set with a randomly generated password written to a root-only file on the instance
  • The sample store's default account is never created

The application binds to the loopback interface and is reached only through nginx. Host settings are configured so sign-in works on the public IP address or a custom domain without a baked-in hostname, and an unauthenticated health endpoint is provided for load-balancer probes.

## Getting Started

1. Launch the AMI in your VPC with a security group allowing inbound traffic on ports 22 (SSH) and 80 (HTTP)

2. SSH into the instance and retrieve the generated admin password from the root-only file

3. Open your browser to the instance's public IP to see the storefront with the sample catalogue

4. Sign in to the staff dashboard to manage products, ranges, offers, orders, and customer accounts

5. Clear the sample data and begin adding your own catalogue when ready

For a guided walkthrough of your first launch, contact our team at any time - we offer free setup assistance to help you get your store running smoothly.

## Use Cases

  • A self-hosted, fully data-owned open-source e-commerce storefront running in your own VPC with complete control over your customer data
  • A starting point for a custom online retail application built on and extended from the Django Oscar framework's well-designed, extensible models
  • Evaluating Django Oscar's storefront, catalogue, and staff dashboard against a pre-loaded sample catalogue before committing to a full build

## Ready to Explore?

Contact our team via live chat or email for a free guided setup session. We will walk you through first login, the staff dashboard, catalogue management, and configuring your custom domain with TLS termination.

This is a repackaged open-source software product with additional charges for cloudimg support services. Django Oscar is a trademark of its respective owners. All product and company names are trademarks or registered trademarks of their respective holders. Use of them does not imply any affiliation with or endorsement by them.

Related technologies

django oscarecommerce frameworke-commerceonline storedjango pythonshopping cartself hosted storeopen source ecommercestorefront AMIpostgresql ecommerce